Eureka: Best Marketing Tips!
Yesterday I had a great Eureka moment. It occurred while listening to an interview with Nick Ortner, CEO of The Tapping Solution and author of The Tapping Solution: A Revolutionary System for...
View ArticleHow To Generate More New Business in 2014
Marketing professional services is more than self-promotion and advertising. It’s all about generating more new business. There are many ways generate more business from selling commodities. However,...
View ArticleCOMING SOON: Marketing for Professionals Who Hate Marketing
If you love serving clients, but hate marketing…or are too busy to market … help is on the way. Too many professionals see marketing as shameless self-promotion and aggressively pitching their...
View ArticleThe Best Marketing Strategies For Professionals
In a recent post, I raised the question How Many Marketing Strategies Do You REALLY Need? With the answer leaning to less is better, the obvious next question is what are the best strategies for...
View ArticleThe #1 Obstacle To Successful Professional Service Marketing
In my last post, I wrote about The 3 Keys To Successfully Marketing Professional Services. In the simplest terms, these keys are appropriate marketing know-how, attitudes and actions. These keys are...
View ArticleOvercoming 3 Fears In Marketing Professional Services
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View ArticleWhat To Do When You Love Serving Clients But Hate Marketing
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View ArticleMarketing Professional Services Is Like Serving Clients…Really!
By writing about the 10 Challenges of Marketing Professional Services, my intention was two-fold. One element was to identify some of the marketing challenges that face those of us who market our...
View ArticleMarketing As Education
Another entry from the ‘What Is Marketing‘ Department. In addition to attracting new clients and also your favorite definition of marketing here is another definition that you can add to the list....
View ArticleThe 3 Keys To Successfully Marketing Professional Services
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